January 2019

Verb Marketing / 2019 / January
optimise your landing pages

How to Optimise your Landing Pages

Landing pages can be a great marketing tool – if they’re being optimised correctly, that is. It can be a time-consuming process, but if you stick at it you should see results. Here are just a few things you should consider with your landing pages to get the most out of them. Look at your conversion rate Generally, landing page conversion rates are...

affiliate marketing

What is Affiliate Marketing and how does it work?

Affiliate marketing has had a huge impact on the marketing industry.  We come across marketing every day, without even realising it. What is affiliate marketing?  Shopify defines affiliate marketing as an ‘online sales tactic that lets a product owner increase their sales by allowing others targeting the same audience – “affiliates” – to earn a commission by recommending the product to others. I’m...

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