Facebook marketing is key to extending the online reach of your company. During this blog, we are going to reveal how it works, how to get started, and the advantages and disadvantages of Facebook marketing compared to other techniques. In the competitive social media marketing landscape, Facebook marketing offers an opportunity for brands to get their message across to the right...
We are now right in the middle of the year 2020. A year nearly all of us wouldn’t have expected to play out as it has, with COVID-19 at the centre of everything happening not only in the UK but around the world. As Head of Design here at Verb Marketing, I want to discuss how projected design trends for...
Optimising your eCommerce website for search can be challenging, and is one of the most difficult tasks when it comes to SEO, especially if you’re dealing with large multilingual online stores. Smaller retailers can also face these challenges, even if they are operating and selling their products in a single country. It can be difficult enough to cover the basics of...
One of our graphic designers, Rob, talks about the importance of having a professionally designed logo and all the ways it can benefit your business. What is a logo? A logo, in theory, is a very simple thing. It is a visual symbol that is made up of text and imagery. However, a logo has a big role in the business it...
The current Covid-19 pandemic is transforming the world. As society changes with the world, we have now turned our attention towards creating a ‘new normal’. Society’s perspective has been changed due to the pandemic, and now the way that we interact with our customers and audiences must change with it, and this is where content marketing comes in. Now, more than...
Branding is essential to a business because of the overall impact it makes on your company. Your branding is what helps you distinguish yourself from competitors and allows consumers to know what to expect from you as a company. It can change the way people perceive your brand, increase awareness, and help to drive new business. In this blog, one...
Search engine optimisation is a vital digital marketing tool that is used to make your website more visible on search engines such as Google to increase traffic and create more opportunities to convert prospects into customers. Not only is SEO useful for bringing more people to your website, but by perfecting methods and procedures on your website, you can position...
New client relationships, business growth, and profit are all pivotal to developing your business, and in 2020 it is time to optimise your opportunities. The current pandemic doesn’t have to affect your ability to market your business, in fact, being inactive in the market can be the worst mistake you can make. It is far better to adapt your marketing strategies and...
