Keep the approach formal Avoid using social media to contact old leads, instead use a more formal communications method such as email or phone. In addition, make sure your language and grammar are professional and perfect. Read through past interactions with your old leads You should be keeping notes with every lead you get and every interaction you have with a lead...
1. Find something you’re interested in! Think about your audience. You’re on LinkedIn remember so don’t go writing about your apparent obsession with the Game of Thrones. By that I mean, don’t start rambling on about different characters or scenes randomly. There are some ways you could incorporate a hobby into your LinkedIn posts though. For example, if you’ve got a...
Choose the best marketing agency for your business, Dean Currall provides useful tips on what to avoid and what to look out for when choosing an agency to market your business. ...
In this seminar, Dean Currall, managing director of Verb Marketing looks at how we can be better salespeople in business, he will cover common mistakes in selling as well as what is truly required to reach a higher level of performance....
What happens if you've used up your existing contacts? How do you reach wealthy clients that are difficult to contact? This session will cover how you can use other peoples networks and contact to get the business you desire....
Getting your conversion rate up can be a difficult job, and many marketers stop working on improving it once it’s increased. This is a dangerous habit to fall in to, as your conversion rate can plummet and you’ll struggle to get it back up again. Here are a few tasks you should be doing regularly to both maintain and boost...
As a business, it can be easy to focus mainly on getting more leads and getting people to make a conversion. After all, that’s how u make a profit. However, it can be easy to forget about the customers you already have and the kind of experience they’re having. Ensuring your customers have a positive customer experience is really important. It...
Social listening refers to the activity of analysing posts in real-time on social media around a specific subject. This can be done on bigger platforms such as YouTube and Facebook, to smaller platforms such as independent blogs and forums. Social listening is used in both B2B and B2C to gain a greater understanding of what’s going on with their competitors and...
